The Balearic Islands ended 2025 with the highest tourism spending ever recorded, largely driven by international visitors. Total tourism expenditure reached €23.406 billion, representing a 4.7% year-on-year increase, reinforcing tourism’s role as a key pillar of the regional economy.
Average spending per visitor rose to €1,228, an increase of 2.9%, while average daily spending per person climbed to €198, up 5.7% compared to the previous year. These figures point to higher economic value per tourist, despite a slowdown in overall visitor growth.
Total tourist arrivals increased by 1.7%, a more moderate pace than in previous years. This trend reflects a 2.6% rise in international visitors, reaching 15.7 million, alongside a 2.3% decline in domestic tourism, which fell to 3.3 million. Domestic travel showed contrasting patterns across the islands, with strong growth in Menorca, a sharp decline in the Pitiusas and a slight decrease in Mallorca.
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The Balearic Islands close 2025 with a record in tourism spending
From a broader economic perspective, the Balearic gross domestic product grew by 4.2% in 2024, marking four consecutive years of growth above the national average, which stood at 3.5%. This performance was supported by the services sector in 2025, where turnover increased by an average of 6.9%, outperforming the national figure.
Air traffic reached a new all-time high with 23.6 million passengers, while maritime traffic experienced a modest contraction. The construction sector also showed strong momentum, surpassing 4,800 approved housing permits for the first time since 2008, with a 29.1% annual increase. Industrial output returned to growth after two years of decline, expanding faster than the national average.
Employment continued to grow steadily, with social security affiliation rising 2.5% year-on-year in January 2026 across both salaried workers and the self-employed. At the start of 2026, inflation showed signs of easing, with the overall rate at 2.4%, although core inflation remained elevated at 2.7%, once again exceeding headline inflation.
